Awards

Case Study

Binaylan

Overview of a web design project

Project Overview

The Binaylan website redesign aimed to enhance the company’s digital presence with a modern and professional look. It retained all existing functionality while improving user experience. The site now supports both English and Arabic, features a responsive design for various devices, and includes tools like WhatsApp chats, YouTube embeds, and downloadable brochures to boost engagement and connectivity.

Key Objectives

The redesign aimed to modernize Binaylan’s online identity, enhancing visual appeal and user-friendliness. Key improvements included better navigation and readability while retaining features like service listings, portfolio galleries, user login, and contact forms. It ensured full bilingual support with accurate alignment for Arabic and English and enhanced accessibility through tools like Google Maps and WhatsApp for direct communication.

Project Management

The project utilized an agile process with milestones centered on design, bilingual integration, and responsive optimization. Regular design reviews and client feedback aligned the new aesthetic with Binaylan’s brand identity. Development stages were tested across devices and languages for consistency in layout and usability. The final phase focused on enhancing the admin panel, enabling Binaylan’s team to manage services, projects, portfolio content, and user accounts independently..

Technologies Used

The platform was built on WordPress for flexibility, using WPML for bilingual support in English and Arabic with RTL formatting. Frontend development utilized responsive HTML5, CSS3, and JavaScript for smooth layouts. Features included integrated WhatsApp chat, embedded YouTube videos, Google Maps for location access, and custom post types for managing services and projects..

Challenges

One of the main challenges was ensuring flawless bilingual support without disrupting design consistency. The team needed to balance the professional, modern aesthetic with clear usability, while also preserving existing functionality during the redesign. Another challenge involved integrating features such as downloadable brochures, multimedia embeds, and real-time communication tools in a way that complemented the clean and professional layout without overwhelming the user.

Solutions

To overcome these challenges, a bilingual design system was developed, allowing the site to adapt dynamically for both LTR and RTL languages. A cohesive typography system and refined color palette were applied to create a clean and professional visual identity. Services, projects, and portfolio content were reorganized into structured layouts to highlight Binaylan’s expertise, while a downloadable brochure feature provided visitors with a convenient way to access company information offline. WhatsApp, YouTube, and Google Maps were seamlessly styled to match the new design, creating a smooth and consistent experience across all touchpoints.

Results

The redesigned Binaylan website launched as a modern, engaging, and fully bilingual platform. Visitors can now explore services and past projects with ease, download brochures to learn more about the company’s capabilities, and connect instantly via WhatsApp or the contact form. The site’s responsive design ensures seamless browsing on any device, while the admin panel empowers Binaylan’s team to manage content, media, and user accounts efficiently. Overall, the project strengthened the company’s online presence and improved user engagement.

Conclusion

By blending a refreshed aesthetic with preserved functionality and enhanced tools, the Binaylan website redesign achieved its goal of creating a professional, user-friendly, and scalable platform. The new site not only reflects the company’s credibility and expertise but also makes it easier for clients and partners to connect, explore, and engage with its services.

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